Best Direct Mutual Funds Platforms in India

Do you want to save money while investing mutual funds? Obviously, yes! best direct mutual funds platforms

Investing in Mutual Funds is very easy! A lot of online portals are offering platforms to invest in direct plans of mutual funds. It’s now as simple as doing your online mobile recharge. These portals are basically aggregators who help you to purchase a mutual fund scheme from various fund houses. best direct mutual funds platforms

What is Direct Mutual Fund?

Direct plans are no different than the regular plans in terms of the investment strategy. The only difference between regular and direct plan is, in direct plans Asset Management Company (AMC) or mutual fund house does not charge any fees, distribution commission or transaction charges. The scheme would be denoted as “Direct” at the end of the plan name. best direct mutual funds platforms

These direct plans are suitable for those who can manage their portfolio on their own and have a thurst of earning 1% extra. There would be a separate NAV for direct plans and it’s usually higher than the regular plans because of the zero expense ratio. best direct mutual funds platforms

Hope you are aware that investing in mutual funds via regular plans attracts commission paid to the distributor/advisor/middleman. This amount sucks your NAV value up to 1.5%. I will not go into the depth as I have already written a detailed article on this. you can read it here.

How to save money by investing into the direct mutual fund?

Best Platform for Investing in Direct Mutual funds in India

There are many platforms available through which you can invest in direct plans of mutual funds. They are charging flat monthly fees or per transaction charge. Overall these charges are far lower than what you are paying to your broker or advisor.

One by one let’s take a dip dive and check which one is best for you. Choosing the best one from the list is not an easy task. I will take you through the platforms which are mainly cost-effective as our main aim to invest in the direct plan is to save cost.

Through mutual fund website:

Nowadays all mutual fund companies are having their own website through which you can invest in direct plans of mutual funds. Go to the website, create your account. Choose the plan you wish to invest, pay online and that’s it. You are done! The problem with this method is you have to create an account with each mutual fund house in which you want to invest. This is a cumbersome process and hard to manage if you want to invest in more plans of the different fund house. You don’t have to pay a dime.

Mutual Fund Utility:

In India, there is a common platform for all mutual fund house. go to create your account, you will be assigned one common account number (CAN). Through this unique number, you can purchase mutual funds from any fund house of your wish. It is completely free of cost. Read more about Mutual Fund Utility here.

Register transfer agent:

CAMS and Karvy are the register transfer agent for mutual fund houses. You can go to their respective website, get your self-register, choose the plan you wish to invest, pay online and you are done. The problem here is, there are some fund houses which are linked with CAMS and other are linked with Karvy. So in that case, you have to get yourself register for both the platform. You will not get the consolidated account status in this case. These platforms are free of cost. best direct mutual funds platforms


Kuvera is the completely free online portal for investing into direct plans of mutual funds. They are truly FREE. There is no catch or hidden charges for investing in direct plans of mutual funds. There is no trial period or any bundled offer. They are offering a free portal for investing in mutual funds regardless of the portfolio size. They also provide free financial advice.

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Kuvera is direct only mutual fund platform. They have an industry leading 36 AMCs onboard. The amazing part is that they don’t charge anything on the purchase of direct mutual funds. And it is not their promotional offer, they will never going to charge a dime for the purchase of direct mutual funds.

When you leave your house for going to your office or any other place, you select an appropriate road to that destination. So in a way you draw a route map to your destination in your mind. Imagine what will happen if you do not know the road which leads to your destination? you will be lost! So if we are drawing a roadmap to reach our destination, why not for our financial goal? Why there is no roadmap to reach your financial goals?

Goal-based investment is the key feature of Kuvera. Every investment has a purpose. Knowing this purpose right before you start investing. It will set the right path for your financial freedom and goal achievement. Kuvera also helps to determine the associated risk with each type of funds. Mutual fund as a product is very complicated for a layman.

Another great feature Kuvera is offering is the one-click switch from regular mutual fund plans to direct mutual fund plans. They have a system in which you can import your existing plans easily. It is super easy to switch from regular plan to direct plan.

Kuvera one click migration

Wait, it’s not over yet. How about having a single account for all your family members? isn’t it great to have one account to manage all investment of all your family members? Sign up, add your family member’s details and start investing. You can even manage your joint account too.

They offer services like fund selection, goal planning, tax optimization, portfolio rebalancing etc. All these services are absolutely free. They claimed to offer the largest selection of direct mutual fund schemes.

Kuvera is available on desktop/laptop as a web application. they have  the iOS app and Android app.


As an investor, if you are looking for MF (Mutual Funds) or Stock investment, you can consider Zerodha as your preferred broker. As Zerodha offers both Direct and Non-Direct( Regular ) Funds.

Also Read :  Which is the best Balance Fund to invest in India?

Zerodha coin

Zerodha Coin is a platform that lets you buy mutual funds online, with no commission passback, directly from asset management companies. Your mutual funds, stocks, currencies, bonds, and more, all in your Demat in one place. They are basically a discount broker hence the brokerage is very less as compare to traditional brokers.

They have a product called Coin for mutual fund investment. They charge yearly maintenance fees of Rs.300/- The best part about Coin is the simplicity of the portal. Anyone can easily find the mutual fund scheme, check its performance, buy a lump sum or set up SIP. First 25000 of your portfolio is free, after that fees of Rs. 50/month irrespective of investment amount or mutual fund schemes. It is truly unlimited plan at just Rs. 50/month. You can view your investment in a state of art mobile app as well.

Easy SIP. Start/stop/modify your SIP as and when you want with just a click. Simple and single profit & loss statement and capital gain statement. If you have Zerodha account you can invest in the direct stock market with the same account.

Open an online trading account with Zerodha and enjoy the lowest brokerage.

Clear Funds

This is another portal which offers direct plans of mutual funds. They only deal with direct plans of mutual funds. They charge Rs. 999/- flat for 1 year. Purchase can be done via net banking or auto pay. One time bank mandate needs to be set up for this. (nothing new). They offer a wide range of funds from 36 AMCs.

Like other robo advisories, clear funds identify funds which are delivering consistent returns across economic cycles and market conditions. They do data crunching and suggest best plans based on the 2-year returns on equity plans with a minimum volatility. The same exercise will be done every fortnight. The minus point is that they do not have a mobile app.

They have partnered with Morningstar who is the leader in the fund analytics, to give you information, scheme ranking and ratings on each mutual fund scheme.

The minus point is they don’t offer SWP (systematic withdrawal plan) and STP (systematic transfer plan). best direct mutual funds platforms


Groww is no different than the other portal which is offering direct plans of mutual funds. They are offering funds from around 37 AMCs. Which is quite a good number? The portal is quite clean and easy to use. The best part I found here is the detailing on each script. They use an objective evaluation of mutual funds process and does not advice or give any scheme recommendations. best direct mutual funds platforms

They have dug dip into the data and provided all the possible data points which can help you to take a decision on your investing. I am impressed with the data points like performance comparison with other schemes in the same group. The pie chart on the holding analysis is eye catchy.

Another unique thing which I have noticed is the Group. They have created financial groups on various topics to discuss ideas and answer queries of the members. Members can help each other in deciding the best scheme based on the user profile. Members can invite other people via group link. best direct mutual funds platforms

Groww is available on desktop/laptop as a web application. They have iOS app and Android app.

Full marks to the team Groww.

Wealth Trust

Wealth trust offers mutual fund investment for free under its basic plan. The basic plan covers mutual fund portfolio tracking, fund explorer. It also offers premium plan @ 39/month and Smart advisory @ Rs. 999/year +0.25% commission.

Also Read :  How can I find the new name of my mutual fund scheme?

Apart from offering direct plans for free, it also offers your existing portfolio tracking just by providing registered e-mail ID. It will then collect the data from the various emails from AMCs and update your portfolio accordingly. The entire process is automated. This is the unique feature I have found here for the first time. Their fund explorer seems like an online shopping cart where you can filter the product based on the various direct mutual funds platforms


It is free for first 50k on investment. If you are a beginner you can use the service as there is no account opening charges, excellent interface. They offer a referral program under which if your friend joins Invezta using your code, your free investment limit will increase from 50k to 75k. It has an option for SIP pause and stops as and when you wish. It offers advisory services at an additional cost of Rs. 30 over and above the monthly fee of Rs. 79.

So overall it’s a good platform and it provides an opportunity for an investor to complete KYC by yourself. best direct mutual funds platforms

Bharosa Club

Bharosa Advisor is a SEBI Registered Investment Advisor. They offer unbiased and quality advisory that helps you make more. In addition, they charge bare minimum charges for mutual fund transactions unlike other depository companies like sharekhan, Iifl etc.

You need CAN number and PayEzze for transacting on Bharosa.

Benefits of investing in best direct mutual fund platforms

  • Best platforms for the corporate house and pro investors as they have in-depth knowledge of the market so can take their own decision.
  • Huge money saving on commission paid to distributors in the long run.
  • You can have an access to all your funds in one place. It is easy to manage the entire portfolio.
  • Some of the platforms are offering an SWP (systematic withdrawal plan), STP (Systematic Transfer Plan) between the schemes. so you can take advantage of a diversified portfolio.
  • On the move transactions via mobile app and online portal accessible from anywhere.
  • Platforms like Karvy, CMS and MF Utility are providing this facility free of cost.
  • These portals are providing free advisory on your portfolio.

Comparison Chart

Here is the comparison chart of all the major online platforms which are offering direct plans of mutual funds.

Online Platform_Mutual Fund

Please share your feedback on the above comparison and please share this article with your friends.


  • MFU is a transaction aggregation portal offered by the multiple AMCs, under the aegis of Association of Mutual Funds in India (AMFI) through which a customer can transact in multiple schemes of Mutual Funds.

  • DirectMF- India’s premiere Robo advisory Direct Mutual Fund investment platform powered by artificial intelligence based on algorithms.

    At DirectMF all this process is totally seamless and paperless – check it out.

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